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11 Jul

7 obsessions of the most successful meeting professionals

© 2017 Andrea Driessen At home, maybe you binge-watch House of Cards. At work, you face an entirely different set of preoccupations. So what should you obsess about as a savvy meeting professional, if you are to produce best-in-class events? My most successful clients do the following: 1-Ditch the platitudes and gratitudes. Right out of the gate, you make—or break—the success of an event. In the initial moments of a meeting, audiences’ attention spans are at their highest levels. And what almost always comes first in a show script? What I call platitudes and gratitudes: over-the-top thanking of people and sharing often-meaningless content. What top meeting strategist Brian Walter calls “emphatitudes: platitudes stated emphatically.” Attending a large, mission-critical 90-minute meeting not long ago was akin to witnessing a slow-motion train wreck. I painfully sat through the opening speaker’s first 10 minutes. It felt, and likely was, unscripted and seemingly without intent: “Good morning. I didn’t hear you. GOOD MORNING! We are so excited you’re here. Thank you. We appreciate you. We’re here with our stakeholders. We’re thrilled you’re here. I want to thank our commissioners. We are excited about the work our CEO is doing…” That’s 10% of the meeting…

17 May

7 Ways to Drastically Reduce your Event Risks

By Andrea Driessen, Chief Boredom Buster As a meeting professional, you know that events bring inherent risks: security lapses, food-borne illness, lackluster presenters…to name a few. Some we can control. Some we can lessen. A few we can even eliminate. Others may look like as hazards—but with the right level of support, you can reduce or even eliminate them. At No More Boring Meetings, we’re ferociously dedicated to lessening 7 key risks in the talent and content realms: 1-Speaker cancellation. In nearly 20 years, we’ve had one speaker cancel. If that happens on your watch, No More Boring Meetings will act immediately to tap a deep network of supremely qualified speakers who can fill in.  Bam: problem solved. 2-Speaker delay. Why worry that your presenter will arrive late? Our speakers are required to choose flights to your event with at least one back up in case of airline delay or cancellation. Voila: you’re covered. 3-Trying to find a needle in a haystack of 80,000,000. Google “customer service speaker,” and you’ll get 80 million results. So you could either take the risk—and the time!—to sort through these yourself. Or have a short conversation with us, and break free from such crushing…

13 Mar

Your “great” idea? Great only if you can communicate its value

Copyright 2017 Andrea Driessen, Chief Boredom Buster, No More Boring Meetings, and Creator of Mixing Chamber TM You and your team surely have game-changing ideas. But what if you don’t know how to effectively communicate their value so others will take notice—and take action? Individual business leaders and entire organizations are undoubtedly leaving money and opportunity on the table without realizing it. That’s because most professionals don’t understand how to package their best ideas. They don’t know how to communicate their value in ways that audiences want to hear. Plus, most meetings aren’t designed to make the most of the collective intelligence in the room. The sad result? The very best ideas may go unnoticed or unfunded. But a powerful force is disrupting how presentations are delivered and consumed. That force is TED Talks. Their global prevalence and popularity have shown us a new way to communicate spreadable, viral-worthy ideas. The TED Talk phenomenon has critical implications for those who want to share their ideas. It forces organizations and their leaders to drastically improve presentation skills to stand out in a sea of sameness. To communicate their best ideas quickly and effectively. To drive more innovation and revenue within an organization….

30 Jan

How Can Event Q&A Become Unquestionably Better?

The Answer: With these 7 Best Practices Copyright 2017 Andrea Driessen, Chief Boredom Buster, No More Boring Meetings Question-and-answer sessions at business meetings and conferences can engage and inform—or they can fall flat and careen off the rails. Savvy event professionals know not to leave such programming to chance. Let’s explore best practices for Q&A so that with intention and attention, all your future sessions sizzle. When you use my easy-to-implement process, you’ll find your audiences, your presenters and your fellow organizers will have a more positive, impactful experience. Lay the groundwork: First, let presenters who will be taking Q&A know you stage “Best Practice Q&A” and as such, you don’t want to end the entire program with Q&A. Instead, ask them—in advance of the event so they can thoughtfully prepare—to close with a final, short and relevant point, anecdote, or big-picture insight.Think of it as a content sandwich: Main program, Q&A, short closing segment. This three-part package unites all the remarks in a memorable, positive way. If you end with Q&A, you have no control over how your events end, how attendees depart, and the last emotions and thoughts you leave with audiences.After all, what if the last question…

05 Jan

What if attendees remember nothing from your meetings?

Andrea Driessen is Chief Boredom Buster for No More Boring Meetings in Seattle, Washington. © Andrea Driessen 2017 Given the amount of time we spend surrounded by computers—at work, at home, during commutes and yes, in meetings—it’s natural to think we humans are a lot like Pentium chips. We believe we can keep adding data and everything will be automatically saved on the “hard drives” in our heads. If only. While the human brain is indeed powerful, it is not capable of remembering—much less recalling—all we try to cram into it. The meetings world is particularly vulnerable to this overload. Let’s take a closer look at what happens to our minds in meetings, explore how to boost recall and memory, and in the process, the impact of all our events. Most meetings are often overloaded with so much material that learning may be hurt more than it’s enhanced. In fact, attendees may not remember anything from our meetings. What do you remember from the last meeting you attended? If you recall only one element of this article, may it be this: Less is more. As Jeff Hurt, EVP of education and engagement at conference consultancy Velvet Chainsaw, explains: “Forgetting is…