Samantha Ettus

Renowned Work-Life Integration Expert

A renowned work/life balance expert, Sam inspires corporate cultures and increases employee retention and productivity through her executive workshops and keynotes. Thousands of professionals from C-level leaders to administrative assistants have benefited from Sam’s unique guidance on how to maximize work/life success. She finds that spark within each of us and turns it into a fire.

Since earning her undergraduate and MBA degrees from Harvard, Sam has become a bestselling author of four books, a writer for Forbes, a renowned speaker and host of a nationally syndicated call-in radio show. Sam’s fifth book, The Pie Life: A Guilt-Free Recipe for Success and Satisfaction, will be published in September, 2016.

Sam began her career in media at CAA, Turner Pictures, Nickelodeon and Ziff Davis. She later founded a personal branding firm and soon realized that she couldn’t talk to executives about their personal brands without talking about the elephant in the room: how they were managing their professional and personal lives. Sam’s passion for work/life optimization began.

Sam is consistently called on by traditional media outlets for her advice. She makes regular national television appearances on shows including NBC News, The Doctors, Fox and Friends, Access Hollywood, and The Today Show, among others. She has been featured and quoted in The Wall Street Journal, The New York Times, USA Today, Inc, Fast Company and Success Magazine.

Widely known for her interviewing skills, Sam has interviewed an array of personalities from Mary J Blige to Jessica Alba, Sara Blakely and Al Roker. She spent two years as host of leading Internet talk show, Obsessed TV, which she created and produced with tech entrepreneur Gary Vaynerchuk.

More than 400 experts have written chapters for Sam’s bestselling Experts’ Guide book series, published by Random House. Contributors include luminaries such as Rachael Ray, Richard Branson, Suze Orman and Barbara Corcoran.

Sam has a large social media following and is active in causes relating to women and girls. She sits on the Friends of Good+ Foundation and the advisory boards of Thuzio and Sparks and Honey. She is co-founder of the LA Electing Women Collective and Senator Gillibrand’s paid leave coalition. Sam lives in Los Angeles with her husband and three children.

Speaking Topics:


Professionals are caught in a tug of war between their work and personal lives and have been saddled with impossible frameworks for how to successfully manage both. Until now. Using her proven and groundbreaking framework, Harvard MBA, radio host and bestselling author Samantha Ettus has worked with thousands of professionals and companies to discover how to effectively and enjoyably manage the life you have – in slices. As Sam explains, “When things go wrong in our personal lives, we tend to unfairly blame work.” With tools and techniques to manage the daily rhythm of our lives, everything becomes more manageable, less stressful and even enjoyable. Sam will give you the inspiration and tools for you and your employees to thrive professionally and personally at the same time.


As the leading work/life expert, Sam has helped celebrities, CEOS, entrepreneurs and professional athletes to replace the old image of “balance” and “having it all” with the simple and achievable goal of managing the life you have – in slices. Sam will share her toolkit for redesigning your lifestyle for personal and professional fulfillment.


With a background in personal branding and an expertise in work life management, Sam engages audience members in a compelling exercise of rewriting their stories for professional and personal success. Sam begins by retelling the same story twice and then uses her personal example to inspire the audience to rewrite their stories as a highlight reel of their lives. The audience will leave with the tools to write their own stories in a more powerful and meaningful way.


Using anecdotes from her bestselling book series, Sam regales the audience with stories of how she convinced the world’s most famous and successful luminaries to contribute to her books. Stories of cold calling Donald Trump, turning Barbara Corcoran’s “no” into a “yes” and tracking down the first American to climb Mount Everest when he was sailing in the middle of the ocean. Sam ties her personal experience to her larger theme of persevering through life’s struggles. Audiences leave inspired to conquer their fears and tackle the successes that await them.

“I have never seen a speaker connect with her audience as deeply or as fast as Sam. She brought the team closer together.”

Laura Slabin, Google