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Tag: interactive meetings

09 Jan

The Power of Proximity: What cocktail receptions, selfies & mirror neurons tell us about designing better meetings

A conversation with speaker and author David Meerman Scott and speaker bureau veteran Andrea Driessen A marvelous, new book about fandom has significant implications for the meetings industry. I recently devoured Fanocracy: Turning Fans into Customers and Customers into Fans, by top speaker and author David Meerman Scott and daughter Reiko Scott. In this lively back-and-forth with David, we’ll examine a critical—and actionable!—concept from David’s book as it relates to events: proximity. Andrea: I loved your book Fanocracy, David. There’s so much in it to explore, all of it relevant to today’s business climate. You devote a chapter to the idea of proximity, referring to the level of closeness among people. For our purposes here, let’s consider these people event attendees. Why is proximity so important at meetings and events? David: Thank you Andrea! I’m honored that you read Fanocracy and thrilled that you enjoyed it. Writing the book with my 26-year-old daughter has been a fantastic experience for me. I remember about a decade ago when many people were predicting the death of physical events. Because the pendulum has swung too far in the direction of superficial online communications at a time when people are hungry for true human…

Joe Calloway interacting
05 Mar

Great leaders don’t give speeches

By Andrea Driessen, Chief Boredom Buster, No More Boring Meetings A speaker bureau veteran saying that great leaders don’t give speeches….?! Whaaaat….? Oh, yes. And here’s why. In his new book, The Leadership Mindset, top-tier presenter Joe Calloway shares how he’s come to realize that the most effective  meetings feature conversations—not speeches. Leaders of the most successful gatherings, says Calloway, “Talk with their audiences in a way that conveys ‘Here’s what I want to share with you…let me tell you about it…” It brings with it an attitude of “Let’s go on this journey together.” It’s not a preachy monologue. And it’s certainly not a “lecture.” Joe adds: “Every meeting is an opportunity to inform in a meaningful way and to create alignment, engagement and commitment….Leaders today must consider that the days are coming to an end of meetings and conventions where people spend six or more hours a day sitting in straight rows in total silence listening to lectures. “…People want to engage and interact, whether it’s online or in a meeting. We are shifting from having ‘attendees’ to having ‘participants.’…Think of it this way: Can you imagine anyone planning a meeting today and saying, ‘We don’t want our…